MARTA RODRIGUES AKA MARTA ROWE // Brand Design + Creative Ops + Design Excellence  



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MORE SOON (ONE HOPES) FOR A CREATIVE’S PORTFOLIO IS ALWAYS A WORK IN PROGRESS
WHO IS MARTA RODRIGUES?

Disclaimer: yes, the site is fully orange. It matches my hair. It's not a coincidence.

Also known as Marta Rowe, I’m a brand designer, creative coordinator, side quest collector on processes and creative ways to envolve people.

I've spent 8 years building brand identities, designing campaigns, and creating systems that stretch consistently across every touchpoint without ever losing themselves. Along the way I picked up some side quests: design ops, team rituals, internal events, art direction, process improvement. All of which made me a more complete creative.

I love working across teams, learning other people's languages, connecting the dots, and making sure the idea that starts in the room is the same one that ends up in the world.

Currently coordinating Global Design Delivery at Nestlé. Previously at WYcreative and Havas Design Portugal.

Google Creative Campus alumna. Young Lions Portugal winner (twice eheh). Juror. Speaker. Kindly persistent. Gingerhead.
WORK EXPERIENCE

Global Design-to-Delivery End-to-End Coordinator
Nestlé Business Solutions — Design Solutions, Lisbon · 2023 – Present
> Coordinating design excellence and brand consistency across global markets, making sure the right work reaches the right places, the right way.

Brand Designer & Design Operations Supervisor
WYcreative (formerly BY Interactive Brands) · Dec 2021 – 2023
> Where brand craft met process geek, building identities, directing campaigns, and quietly improving how the whole team worked plus producing our internal events and team culture.

Brand & Graphic Designer
Havas Design Portugal · Sep 2018 – Dec 2021
> Learning the craft, working across big clients, and discovering that great brand work is always a team sport.

Sales Advisor
H&M; Portugal · Aug 2014 – Sep 2018
> Where I learned to read a room, sell an idea, and never underestimate the power of a good first impression.

Full CV here

EDUCATION & TRAINING

Bachelor's Degree in Design · IADE – Instituto de Artes e Design, Lisbon · 2015 – 2018

Design, Marketing & Creativity · Google Creative Campus · June & November 2018

Creativity & Innovation Course · Cannes Lions / Roger Hatchuel Academy · June 2018

Public Speaking · Lisbon Digital School · October 2023

AWARDS, RECOGNITION & SPEAKING

Young Lions Portugal 2023 — 1st Prize, Design Category · Competed at Cannes Lions Festival 2023 with Liliana Dantas

Young Lions Portugal 2018 — 1st Prize, Roger Hatchuel Academy Category
· Attended Cannes Lions 2018 and Google Creative Campus, Cannes & Mountain View, June & November 2018

Shortlist at Brief Abertos, Clube de Criatividade de Portugal  · Clicke here for work of 2024 & here for 2025

Juror, Clube de Criatividade Portugal — Design Category ·
2025 & 2026

Speaker, ENED (Encontro Nacional de Estudantes de Design) — Talk: "Being a Designer in the Wild", in
collaboration with André Filipe
·
April 2026

MARTA RODRIGUES AKA MARTA ROWE // Brand Design + Creative Ops + Design Excellence



© Marta Rodrigues aka Marta Rowe
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